Conservation

Why do our headaches persist after taking a one-cent aspirin but disappear when we take a 50-cent aspirin? Why does recalling the Ten Commandments reduce our tendency to lie, even when we couldn't possibly be caught? Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup? Why do we go back for second helpings at the unlimited buffet, even when our stomachs are already full? And how did we ever start spending $4.15 on a cup of coffee when, just a few years ago, we used to pay less than a dollar?

When it comes to making decisions in our lives, we think we're in control. We think we're making smart, rational choices. But are we?

In a series of illuminating, often surprising experiments, MIT behavioral economist Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. Blending everyday experience with groundbreaking research, Ariely explains how expectations, emotions, social norms, and other invisible, seemingly illogical forces skew our reasoning abilities.

Not only do we make astonishingly simple mistakes every day, but we make the same types of mistakes, Ariely discovers. We consistently overpay, underestimate, and procrastinate. We fail to understand the profound effects of our emotions on what we want, and we overvalue what we already own. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable...making us predictably irrational.

From drinking coffee to losing weight, from buying a car to choosing a romantic partner, Ariely explains how to break through these systematic patterns of thought to make better decisions. Predictably Irrational will change the way we interact with the world...one small decision at a time.

"In wildness is the preservation of the world," -- A lecture by Thoreau which became one of the seminal works of the early environmental movement.

This long-awaited successor to Daniel Yergin’s Pulitzer Prize-winning The Prize provides an essential, overarching narrative of global energy, the principal engine of geopolitical and economic change

Renowned energy authority Daniel Yergin continues the riveting story begun in his Pulitzer Prize winning book, The Prize, in this gripping account of the quest for the energy the world needs -- and the power and riches that come with it. A master story teller as well as one of the world's great experts, Yergin proves that energy is truly the engine of global political and economic change, as well as central to the battle over climate change.  From the jammed streets of Beijing, the shores of the Caspian Sea, and the conflicts in the Mideast, to Capitol Hill and Silicon Valley, Yergin takes us inside the decisions and choices that are shaping our future. Without understanding the realities of energy examined in The Quest, we may surrender our place at the helm of history.    

One of our great narrative writers, Yergin tells the inside stories -- of the oil market, the rise of the "petrostate", the race to control the resources of the former Soviet empire, and the massive corporate mergers that transformed the oil landscape.  He shows how the drama of oil—the struggle for access to it, the battle for control, the insecurity of  supply, the consequences of its use, its impact on the global economy, and the geopolitics that dominate it—will continue to shape our world.   He takes on the toughest questions -- will we run out of oil, and are China and the United States destined to conflict over oil?

Yergin also reveals the surprising and turbulent history of nuclear, coal, electricity, and natural gas.  He investigates the "rebirth of renewables" -- --  biofuels and wind,  as well as solar energy, which venture capitalists are betting will be "the next big thing" for meeting the  needs of a growing world economy. He makes clear why understanding this greening landscape and its future role are crucial.

Yergin further brings climate change into unique perspective by offering  an original and unprecedented history of how the issue went from concerning a handful of scientists, terrified of a new Ice Age, to one of the overarching issues of our times.

The Quest presents an extraordinary range of characters and a panorama of dramatic stories that illustrate the principles that will shape a robust and flexible energy security system for the decades to come.   It is an extraordinary achievement from an author who is truly one of our nation's great resources. 

 

With the 2000 presidential election as its backdrop, Everglades Betrayal describes incredible events surrounding the proposal to redevelop the Homestead Air Force Base into an airport located between Everglades National Park and Biscayne National Park in south Florida. An airport in that location would have profoundly impacted the area's national treasures, and environmentalists fought hard against it. Presidential candidates, however, were trying to win voters in the undecided state and desperately sought the support of one of the airport's biggest supporters, the Cuban American mayor of Miami-Dade County. ''There were surprising twists and turns at every juncture including the final decision,'' author Monika Mayr explains. She was the Assistant Superintendent at Biscayne National Park during much of the saga.

Mrs. April H.G. Smith, Audubon's Director of Ecosystem Restoration, characterizes Everglades Betrayal as ''a provocative and insightful account of the passionate dedication of south Florida environmental activists, political miscalculation, and unintended consequences.''

Readers of Everglades Betrayal will witness the strength and strategies of this country's greatest environmental protectors, explore the infamous political scene in south Florida, understand the intricacies involved in redeveloping the former Homestead Air Force Base, and journey through the sub-tropical paradise of the greater Everglades ecosystem, including Biscayne National Park and Everglades National Park.

When the well water on Louis Meeks’ ranch turned brown and oily, he suspected that the thousands of natural gas wells dotting the once-empty Wyoming landscape were somehow to blame. The hard part was proving it. Meeks’ struggle to get the energy companies to take responsibility, meticulously documented through three years of investigative reporting by ProPublica’s Abrahm Lustgarten, coincide with a national uproar over the oil and gas drilling process called hydraulic fracturing – a technology that promises to open large new energy supplies, perhaps at the expense of the nation’s water.

It’s December 1997, and a man-eating tiger is on the prowl outside a remote village in Russia’s Far East. The tiger isn’t just killing people, it’s annihilating them, and a team of men and their dogs must hunt it on foot through the forest in the brutal cold. As the trackers sift through the gruesome remains of the victims, they discover that these attacks aren’t random: the tiger is apparently engaged in a vendetta. Injured, starving, and extremely dangerous, the tiger must be found before it strikes again.

As he re-creates these extraordinary events, John Vaillant gives us an unforgettable portrait of this spectacularly beautiful and mysterious region. We meet the native tribes who for centuries have worshipped and lived alongside tigers, even sharing their kills with them. We witness the arrival of Russian settlers in the nineteenth and early twentieth centuries, soldiers and hunters who greatly diminished the tiger populations. And we come to know their descendants, who, crushed by poverty, have turned to poaching and further upset the natural balance of the region.

This ancient, tenuous relationship between man and predator is at the very heart of this remarkable book. Throughout we encounter surprising theories of how humans and tigers may have evolved to coexist, how we may have developed as scavengers rather than hunters, and how early Homo sapiens may have fit seamlessly into the tiger’s ecosystem. Above all, we come to understand the endangered Siberian tiger, a highly intelligent super-predator that can grow to ten feet long, weigh more than six hundred pounds, and range daily over vast territories of forest and mountain.

Beautifully written and deeply informative, The Tiger circles around three main characters: Vladimir Markov, a poacher killed by the tiger; Yuri Trush, the lead tracker; and the tiger himself. It is an absolutely gripping tale of man and nature that leads inexorably to a final showdown in a clearing deep in the taiga.


From the Hardcover edition.

Anyone who wants to learn basic living skills—the kind employed by our forefathers—and adapt them for a better life in the twenty-first century need look no further than this eminently useful, full-color guide. Countless readers have turned to Back to Basics for inspiration and instruction, escaping to an era before power saws and fast food restaurants and rediscovering the pleasures and challenges of a healthier, greener, and more self-sufficient lifestyle.

Now newly updated, the hundreds of projects, step-by-step sequences, photographs, charts, and illustrations in Back to Basics will help you dye your own wool with plant pigments, graft trees, raise chickens, craft a hutch table with hand tools, and make treats such as blueberry peach jam and cheddar cheese. The truly ambitious will find instructions on how to build a log cabin or an adobe brick homestead.

More than just practical advice, this is also a book for dreamers—even if you live in a city apartment you will find your imagination sparked, and there's no reason why you can't, for example, make a loom and weave a rag rug. Complete with tips for old-fashioned fun (square dancing calls, homemade toys, and kayaking tips), this may be the most thorough book on voluntary simplicity available. 2,000 color photos and 200 black-and-white illustrations.

What is the rockfish’s warning? That our current way of life simply isn’t sustainable!

Donald Gunderson explores evolutionary biology, fisheries science, and the history of resource management for a way out of this dilemma. He exposes the powerful and entrenched forces that resist sustainable management, and outlines the fundamental changes that must be made if they are to be overcome.

More often than not, inadequate science and shortsighted cultural systems have resulted in resource collapse and degraded ecosystems. Nevertheless, several examples of successful resource management also exist, and serve as a source of hope and guidance for the future. Anyone interested in sustainable societies will enjoy this book.


Donald Gunderson is Emeritus Professor at the School of Aquatic and Fishery Sciences, University of Washington, with over forty years of research experience in marine, estuarine, and freshwater ecosystems. He has been directly involved in fisheries management at the community, state, federal, and international levels throughout his career.

When Technology Fails is the first to offer, under one cover, basic instructions and recommended resources for the wide range of skills and technologies necessary for self-reliant living and achieving mastery of all kinds of emergency conditions.

A user-friendly "bible" in the tradition of the Whole Earth Catalog, this book provides information that will help the average person become more self-reliant. In an era of super-storms, burgeoning population, massive earth-quakes, global warming, and record-breaking floods and droughts, more and more people are seeking to prepare themselves to deal with the difficult times that may lie ahead.

When Technology Fails addresses this universal concern in one engaging and concise volume for the general reader. A directory of resources and an instructional guide to sustainable technologies, it outlines survival strategies for dealing with changes that affect food, water, shelter, energy, health, communications, and essential goods and services.

When Technology Fails provides something for everyone, from parents who want to help their families when a disaster strikes, to the go-it-alone survivalist, to the eco-minded person who wishes to tread more lightly on the earth - whatever the future may hold.